There is a parcel of things that got to be done for a fruitful SEO campaign. It can get overwhelming, especially if you’re new to it.
One way to ensure you remember everything is to create a daily SEO checklist. These tasks can be completed daily or weekly, fueling your website’s growth.
Create a Google My Business Video
A video is a great way to get people excited about your business and increase engagement. It also helps to showcase your unique offerings.
For instance, you can create a video that shows customers how your products are made or a behind-the-scenes tour of your office space. These videos will help show Google what your business looks like, an essential factor in search engine ranking.
Creating a Google My Business video is a great way to stand out from the competition and make your business more memorable. It’s also a good idea to use keywords in the description of your video to help it rank in search engines.
While you can add a photo to your Google My Business profile, a video is better because it will appear in more places. It will also allow you to add more information about your company, such as your team members and location.
You can easily upload a video by going to your business’s Google My Business page and click “add a video.” You can drag and drop a file or upload a new one directly from your computer. Once the file is uploaded, Google will review and display it on your business’s Google My Business profile.
There is plenty of daily SEO work that you can add to your marketing plan to ensure that your business stays on the right track. However, setting goals and creating a strategy before implementing any tactics is essential.
Create a Google My Business Page
Consider creating a Google My Business page to increase your business’s visibility online. This tool lets you display your contact details, address, and other information on Google’s search results pages.
It’s a free and simple way to get your business in front of potential customers. Plus, it allows you to change your account at any time.
Adding photos to your Google My Business page is essential to any content marketing strategy. They’re a great way to showcase your business and encourage customers to choose you over competitors.
Aside from that, they’re also a great way to boost your Google rankings. Moreover, they can help you generate more sales by showing potential customers how committed you are to your client’s satisfaction.
When creating a Google My Business page, you must provide your name, address, and phone number. Adding an image of your business’s logo is also a good idea.
Create a Google My Business Profile
A Google My Business profile is a free listing on Google Maps and local search results that can help drive traffic to your business. Creating one can take some time, but it’s worth the effort.
Before you begin, make sure to verify your business information. It will ensure that the information Google lists are correct and will help you avoid getting penalized for incorrect information.
Once completed, you can edit your GMB profile and add photos or videos. It effectively shows your customers what they can expect from you and improves your credibility.
Adding customer reviews and ratings are also a good idea, as this will allow potential clients to see how happy your current customers are with your business. It can also help you gain more reviews, boosting your ranking on Google and bringing in more customers.
Create a Google My Business Listing
Google My Business helps businesses gain visibility and boost customer trust. It allows customers to view a business’s contact information, hours of availability, areas they serve, ratings and reviews, photos, and how to learn more about the company.
Google also uses this data to rank businesses higher in local search and map results. As such, updating your Google My Business frequently listing with new information and photos is essential.
Once you have created your business account, add a 750-or-fewer-character description describing your business and including relevant keywords (but not overly promotional). Your report will appear in local search results, so make sure it’s concise and compelling.
If you have a physical location, include your address and service radius. If you operate from home or deliver goods and services remotely, include your phone number.
After you complete the details, verify your business by clicking on the Verify tab. You can also verify via a postcard, which you’ll receive in the mail.
Create a Google My Business Image
If you’re a local business, Google My Business (GMB) is a free tool to help you manage your online presence. It allows you to add photos, videos, and other information about your business that helps people find you on Google Search and Maps.
A well-designed GMB profile can attract more customers, improve your ranking on search engine results pages (SERPs), and boost your brand’s online visibility. But, creating and maintaining a high-quality profile can be a time-consuming task.
One way to make your Google My Business profile stand out is with an attractive photo. A Google study found that businesses with images receive 42 percent more requests for driving directions on Google Maps and 35 percent more click-throughs to their websites than those without pictures.
Another essential part of your GMB image is your logo. You should select a high-quality, transparent logo that reflects your brand identity. It should be sufficient to be visible on the screen but not so large that it becomes too small to read.
Once your business has a Google My Business image, it’s also essential to update it regularly. Adding new images, posting about specials and events, and responding to customer reviews are all ways to keep your profile fresh and engaging.