It’s no secret that social media has taken over the world. A recent study showed that 78% of Americans use social media platforms like Facebook, Twitter, and Instagram. And while this may be great news for businesses and brands who are looking to connect with more customers, it can be a bit daunting for people who are looking to become more popular on social media.
So how can you become more popular on social media? There are many ways to do it, but here are the seven most important ones.
Use attractive visuals
One of the best ways to become more popular on social media is to use attractive visuals. People are visual creatures and they are more likely to share and engage with visually appealing content. So make sure to use high-quality images, videos, and infographics in your posts. You can also use creative visuals to tell a story or convey a message.
For instance, if you’re a clothing brand, you can share photos of your latest collection. If you’re a food blogger, you can share videos of your recipes being made. And if you’re a travel company, you can share infographics with interesting facts and statistics about different destinations.
Get the likes
Another great way to become more popular on social media is to get the likes of celebrities and influencers. If you can get a celebrity or an influencer to like or share your content, then you will instantly get more exposure. They have a large following and their fans will be more likely to check out your content if they see that someone they admire has liked or shared it.
You can also purchase certain tools that will help you get more likes and shares from celebrities and influencers. However, getting those instagram likes has never been easier than it is today. You can have real profiles like and share your content. This will give you more popularity on social media in a short amount of time.
Be active
Another great way to become more popular on social media is to be active. This means that you should regularly post fresh and original content. If you’re not posting new content, then people will forget about you and your brand. So make sure to post at least once a day, if not more.
You should also be active in the comments section. When people leave comments on your posts, make sure to reply to them. This will show that you’re active and engaged with your audience.
On the other hand, you can also be active by joining conversations and starting discussions. If you see a post that is related to your industry, then chime in and offer your insights. This will help you get more exposure and build relationships with other people in your industry.
Use hashtags
Hashtags are a great way to become more popular on social media. They help people discover your content and they also make it easy for people to share your content. You can also create your own branded hashtag. This is a great way to promote your brand and get people to share photos and stories about your product or service. All you have to do is come up with a catchy phrase or word that represents your brand. For instance, Nike’s branded hashtag is “Just Do It”.
When using hashtags, make sure to use relevant and popular ones. You can also use tools like Hashtagify to find the most popular hashtags in your industry.
And last but not least, don’t use too many hashtags. 3-5 hashtags per post are more than enough.
Run contests and giveaways
People love free stuff. So if you want to become more popular on social media, then run contests and giveaways. This is a great way to get people to engage with your brand. And it’s also a great way to get people to sign up for your email list.
When running a contest or a giveaway, make sure to offer something relevant to your industry. For instance, if you’re a clothing brand, you can give away a free piece of clothing. And if you’re a travel company, you can give away a free trip.
You should also promote your contest or giveaway on all of your social media channels. And make sure to use a catchy and attention-grabbing image or video.
Collaborate with other brands
Collaborating with other brands is a great way to become more popular on social media. This is because you can tap into their following and get more exposure for your brand.
However, make sure to choose ones that are relevant to your industry. For instance, if you’re a clothing brand, you can collaborate with a fashion blogger. And if you’re a travel company, you can collaborate with an airline.
You can also collaborate with other brands by co-hosting an event or a webinar. This is a great way to get more people interested in your brand. Let’s say you’re a software company and you collaborate with a hardware company. You can then host a webinar on how to use your software with their hardware. This will help you get more exposure and build relationships with other brands.
Be personal
People want to connect with other people, not businesses. So if you want to become more popular on social media, then be personal. This means that you should show your face and share your story.
People want to know who they’re doing business with. So make sure to share your story and let people know who you are. You can also share photos and videos of yourself. This will help you connect with your audience on a personal level.
Also, if you want to become more popular on social media, then tell stories. This is a great way to connect with your audience and get them engaged. People love stories because they can relate to them. So share your story and let people know what you’re all about.
There are many ways to become more popular on social media, but these tips provided are some of the most effective and popular ones.
So if you want to increase your exposure and connect with more people, then try using these tips. And don’t forget to experiment and find what works best for you and your brand.